Technical

Srinivasa Reddy Kandi: Another Secures $2.5M Seed Funding to Modernize Excess Inventory Sales

January, 21, 2026-05:46

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Another Secures $2.5M Seed Funding to Modernize Excess Inventory Sales:

After more than a decade working in retail digital marketing, Corina Marshall saw a major gap in how the industry handles unsold and excess inventory. While brands often rely on off-channel partners such as Nordstrom Rack to clear surplus products, outdated systems and fragmented data frequently lead to losses rather than recovery of value.

Marshall observed that excess inventory is often scattered across multiple warehouses, leaving retail teams struggling to determine an item’s true value or the optimal time to sell it. Delays at each stage of the off-channel sales process further reduce profitability, making it harder for brands to move products to the most advantageous destinations.

To address this challenge, Marshall founded Another in 2024. The company offers a software platform designed to help retailers better manage and sell unsold or excess merchandise. These secondary markets operate under tight deadlines and highly variable pricing driven by shifting demand, making access to real-time data and coordination essential. According to Marshall, success in off-price channels depends on the ability to quickly move products from retailers to warehouses and stores with accurate, up-to-date insights.

Another integrates with a company’s existing systems, including platforms that manage returns, to centralize data and streamline workflows. By giving teams across an organization a single source of truth, the platform aims to improve decision-making and execution across the off-channel inventory process.

On Tuesday, another announced it has raised $2.5 million in seed funding, led by Anthemis FIL and Westbound. Marshall said she connected with the lead investors at an industry event last year. The new funding will be used to accelerate product development and expand the team. She views marketplace-based platforms like Ghost, which also help brands sell excess inventory, as key competitors in the space.

Author: Kandi Srinivasa Reddy, Srinivasa Reddy Kandi, #KandiSrinivasaReddy, #SrinivasaReddyKandi